Published: Fri, September 07, 2018
Sport | By

Colin Kaepernick visits Nike for 'Just Do It' 30th anniversary celebration

Colin Kaepernick visits Nike for 'Just Do It' 30th anniversary celebration

The nation's largest police union and an organization that represents black police officers have differing views on the controversial ad by Nike featuring free-agent National Football League quarterback Colin Kaepernick.

The poll comes just hours after Nike posted the advertisement online; prompting a fierce backlash over Kaepernick's refusal to stand during the performance of the U.S. national anthem while playing for the NFL.

The 90-second ad showed a variety of athletes, including the Lakers' LeBron James and tennis star Serena Williams, and it ended with the slogan, "It's only insane until you do it".

Over the weekend, Nike announced a multiyear agreement with Kaepernick including his own apparel line, video ads and billboards featuring his image, and a contribution to the former San Francisco 49ers quarterback's Know Your Rights charity.

He said Nike's endorsement deal with Kaepernick sends "a awful message". He says: "I honor the flag".


Kaepernick on Monday tweeted a photo of the advertisement, which quickly went viral online, spawning support and backlash. In addition to James and Williams, it featured Kenyan distance runner Eliud Kipchoge and lesser-known athletes including: Isaiah Bird, a 10-year-old wrestler who was born without legs; German boxer Zeina Nassar; wheelchair basketball standout Megan Blunk; Canadian soccer phenom Alphonso Davies; Seahawks rookie Shaquem Griffin; and triathlete Charlie Jabaley.

"But I think it's a awful message that they're sending and the goal of them doing it, maybe there's a reason for them doing it", Trump offered The Daily Caller in passing. His case hinges on whether owners worked together rather than decided individually to not sign Kaepernick. "Stay that way, because what nonbelievers fail to understand is that calling a dream insane is not an insult, it's a compliment".

The endorsement deal between Nike and Kaepernick prompted a flood of debate Tuesday. "Having a huge company back him ... could be a controversial reason for this company, but they're not afraid".

"I'm really encouraged by it, " Stills said Thursday.

Nike's ad campaign has galvanized supporters and critics alike on social media.

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