Published: Thu, January 10, 2019
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Mercedes-Benz CLA Takes Aim at Young Luxury Buyers

Mercedes-Benz CLA Takes Aim at Young Luxury Buyers

That's right, the CLA now comes with Mercedes-Benz's high-tech MBUX infotainment system. Like the A-Class, the CLA will offer a bevy of active safety systems but not many of them will be standard.

Inside, the all-new CLA-Class shares the same interior design as the other new compact A-Class siblings.

The new CLA's body is almost 2 inches wider and longer than its predecessor, though the rear-seat leg room is almost identical to the outgoing model, which was already cramped. We are excited that we introduced new products and technologies in the market including India's first BS VI vehicle two years ahead of the regulation, and also created new benchmark in the areas of customer service and retail experience, as underlined by the top ranking for Mercedes-Benz in the latest J.D. Power CSI & SSI studies. Drag coefficient is 0.23. At the Las Vegas show, Mercedes presented the CLA 250, which has a gasoline engine producing 225 hp together with a 7-gear dual-clutch transmission.

Mercedes performance arm AMG is also working on a range-topping CLA 45 model, featuring the most highly tuned, 421hp version of the M260 2.0-litre petrol engine.

The biggest change is inside though.

Starting with the design, the new CLA now embodies the same design language that debuted with the CLS and looks like a smaller version of it, which is a compliment. The centerpiece for the cabin, and indeed the auto as a whole, is the Mercedes-Benz User Experience (MBUX) infotainment system that was unveiled first in the Mercedes A-Class.

In the new Mercedes-Benz CLA Class, the MBUX experience is expanded.

The new CLA is based on Mercedes' next-generation Modular Front Architecture platform, or MFA2. The driver has four control options; touchscreen, steering wheel control, transmission tunnel touch pad and voice recognition. In US market versions initially, the "Hey Mercedes" voice assistant can apparently handle more complex queries, even something like "Which child-friendly Asian restaurants are nearby which are neither Chinese nor Japanese?", as well as complex questions about sport, share prices and so on. "Instead it only responds to the commands of the person who last said 'Hey Mercedes" to activate the system". Flip a "v" at the centre console and MBUX will also access a personal favourites menu. The Energising package introduces the Mercedes-Benz vivoactive 3 Smartwatch developed in collaboration with Garmin.

The customized wearable is able to track your health data, including your heart rate and stress levels, and send that information to the car's dashboard.

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