Published: Tue, May 21, 2019

Whitney Houston hologram to go on tour

Whitney Houston hologram to go on tour

"For Whitney Houston, who had an elegant voice and an elegant way about her, we wouldn't do a fast-food brand relationship, for example", Mestel said.

For the present, however, "The hologram has taken precedence over everything", she said.

In a statement, the company promised the show would be an "awe-inspiring live theatrical concert that will celebrate her incredible life, work and everlasting legacy".

Whitney Houston's estate has announced plans to start a hologram tour and release music of unreleased tracks among other projects related to the late singer. "They let all the personal things about her life outweigh why they fell in love with her in the first place".

As for the hologram, it's already in development.


Primary Wave's founder Larry Mestel told The Times that the goal is to "remind people that that is what her legacy is".

"She adored her audiences and that's why we know she would have loved this holographic theatrical concept", Pat Houston said. The Whitney hologram will perform the singer's hits including "I Wanna Dance With Somebody (Who Loves Me)" and "The Greatest Love of All" backed by her original band and backup singers, including her brother Gary. Other iconic musicians who have been digitally resurrected with the technology include Tupac Shakur, Frank Zappa, Roy Orbison and Maria Callas.

Base Hologram's plans for a 2019 Amy Winehouse tour were postponed, after the company faced "unique challenges and sensitivities" in trying to replicate Winehouse in "the most celebratory and respectful way possible".

But many of Houston's fans were not pleased to hear the news and expressed their discontent on social media.

He also noted it could prove to be a great opportunity for older living artists who may be approaching retirement or planning to launch farewell tours. "This is a way to bottle that up and find a way to create live experiences for fans to still enjoy them and continue their legacy". The latter includes profit share in her hit films "The Bodyguard" (both the movie and musical), "Waiting to Exhale", "The Preacher's Wife", "Cinderella" and "Sparkle", according to a Monday statement from Primary Wave Music. It will consist, at least in part, of outtakes from Houston's 1985 self-titled debut album.

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